HelixImpulse
Helix Impulse is a marketing business simulation that can be built into your teaching – in intensive courses, seminars and business schools.
In Helix Impulse, student teams run their own company and compete against each other. They make decisions, see the consequences and learn from them – without real-world risk.
Teams develop a marketing strategy and make the decisions of a marketing management team.
All teams act in the same market. Every decision affects the others.
Results are discussed together – the debrief turns experience into understanding.
Helix Impulse complements lectures and case studies. You decide on the scope, pace and focus.
A complete simulation in a short time – focused and intensive.
Spread across the semester and linked to the content of your course.
For bachelor's, master's, MBA and executive education programmes.
We have been running business games for 20 years.
Helix Impulse brings this experience together in a modern marketing simulation – developed by people who teach themselves and know what matters in the classroom.
Would you like to use Helix Impulse in your teaching or learn more? Send us a request – we look forward to hearing from you.